Wednesday, 16 December 2015

4 Great Uses for Quality Lanyards

High quality and well-made lanyards are a fantastic addition to all types of occasions, events and everyday scenarios. From identification to advertising, a lanyard is more effective than many people realise.

What's great about lanyards is that they can have a social as well as a practical use in both everyday situations and special events. They are usually created using polyester, then made into a loop with a clip or hook at the end, allowing designs to be worked onto them, as well as allowing them to hold onto an item securely, like an identification badge or a pen.

Businesses and organisations around the globe have used lanyards for years and continue to invest in them for their ongoing usefulness.

Below we're going to take a look at four great uses for quality lanyards, encompassing who uses them and for what purpose.

Effective Advertising

Because lanyards are usually worn around the neck, they become the perfect advertising device. Giving people, such as your employees or customers, a unique lanyard with your company brand emblazoned on it is a great way for others to become aware of your business, driving more customers your way.

People will commonly hold onto their lanyard after an event, often leaving them in workplaces, offices, homes and more, meaning your logo and brand makes it way through many locations, being recognised by hundreds of people sometimes.

The next time you're thinking about your advertising strategy, consider the effective nature of investing in specially designed and unique company lanyards.

Simple & Secure Identification

Organising a conference or any other type of exclusive event? A uniquely made lanyard can be exactly what you need to make identification and guest-entry clear and efficient.

Your security team will easily be able to recognise a unique lanyard holding your identification cards, providing a simple way to keep invited guests identified. A lanyard can also work very well to signify anyone who is a VIP or a speaker to everyone around them, a great way to keep guests known and organised throughout the entirety of your event.

Easy Area Clearance

Maybe you run a business where employees require keycards to enter certain areas within your work building. A company lanyard is a terrific way to not only be able to identify employees at all times, it's also a simple way to prevent employees losing their keycards.

Losing something like a keycard can cost a significant amount to replace if it happens often, investing in lanyards can be a cost-effective solution to this common problem. The fact that your new lanyards could be preventing lost property while also advertising your business makes them a worthy investment that could save you money in the long term.

Convenience for Staff

A lanyard can be extremely convenient if your staff always need to have an item on hand, like a pen, whistle, or stamp. This can make workers more productive, as well as reducing the likelihood of misplacing company property.

Nurses and teachers alike will find that a great quality lanyard will do wonders for their peace of mind, pens and all kinds of useful items will no longer go missing!

Let Us Create Your Perfect Lanyard Today

Ribbon Works has been designing, creating and delivering lanyards to a range of different clients over the years, giving a individual and personal service to each and every one. Whether you're an individual, small business, or large scale company, our creative team at Ribbon Works can bring you the perfect lanyard to suit your needs.

Get in touch with Ribbon Works today to find out how we can help you with anything you might need, we look forward to hearing from you.

This article originally published at Ribbon Works Blog here

Tuesday, 15 December 2015

Promote Your Business Using Wristbands, Slapbands & Sweatbands

Among some of the most unconventional ways to promote your business are wristbands, slapbands, and sweatbands. You can give them out at any trade show event or charity fundraiser. They are an ideal tool to emphasise your brand.

In the below passages, we will take a look at some of the benefits of adding these options to your marketing arsenal.

Use Them Anywhere

Wristbands, slapbands, and sweatbands can be used at any event. It’s easy to throw them into a networking event or slip them into a sports day for charity. They will fit in without seeming forced.

You can wear them to client meetings, or even when going about your daily business of interacting with customers.

They offer one of the most versatile marketing options available.

Not as Expensive as You Think

Radio advertisements, TV pitches, and extended social media campaigns can lead to you spending a lot of money. And there is never a guarantee of success. While no marketing tool will promise you a positive return on your investment, wristbands, slapbands, and sweatbands are so cost-effective that even a complete failure will not leave you out of pocket too much.

You can have a whole box of any of these options delivered for your next event for very little money. Order in bulk and you can make massive savings.

The Ultimate Personal Branding Option

There are a number of reasons overt marketing does not always work. These are the primary ones:

• People become so ad-sensitised that they stop noticing your efforts.
• Overt marketing is not appropriate for every situation.
• Too much overt marketing can come off as looking foolish.

Wearing a wristband at a trade show, for example, is a type of covert marketing. Any person you interact with will automatically direct their gaze to your wristband. It is subtle, but it may encourage them to find out more about your company. Or it might just give them the right professional impression.

Easy to Wear and Comfortable

Remember when someone had to stamp your hand when you went to a concert? Messy.

What about that time where you had to wear an overly long identification card around your next? Bulky.

A company wristband, for example, is an ideal way to admit someone to any of your events. If you have invited someone over to your offices, you want them to feel at home. Wristbands are comfortable and discreet. They do not get in the way, and it is easy to forget you are wearing one at all.

Make them How You Want

There are no restrictions on the colour of slapband or sweatband. You can print them in any colour with any graphic. And you can do this without raising the costs significantly, as is the case with promotional items such as t-shirts.

Any good printing company will entertain any option you can come up with.

One way you can use them is by changing the design slightly for every event. This will give your customers a sense of uniqueness. They have a memory of an event that will never happen again, and that is going to leave an impression on them.

Showing How Much You Care

You can also demonstrate how much you care about your customers by giving out wristbands. Again, it doesn’t require much of an investment on your part. Hand them out and leave the right impression. It may well lead to a lucrative lead after your next trade event.

The Best in Branding

If you want to increase your influence at your next networking event, wristbands, sweatbands, and slapbands are the way to go. They are the best in branding because they’re cost-effective, you can use them anywhere, and you have full control over what they look like.

These benefits alone should make any company realise that they are missing out on a golden promotion opportunity!

Get in touch with today to find out how we can provide you with high-quality Printed lanyards and other Personalised, Custom Lanyards products to boost your advertising campaign.

This article originally published at here